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Compare US

Compare LOGO vs. IVV

Compare shares and ETFs on the US stock markets that you can trade on Pearler.

US

Buy

Buy

iShares Core S&P 500 ETF

US

Overview
Performance

Overview

When it comes to investing in the US stock market, Exchange-Traded Funds (ETFs) are a popular choice. Two well-known options in the US stock exchanges are the Tidal Trust III Alpha Brands Consumption Leaders ETF (LOGO) and the iShares Core S&P 500 ETF (IVV). In this comparison, we'll delve into these ETFs across various dimensions to help you make an informed investment decision.

Community Stats

LOGO

IVV

Popularity

N/A

Low

Pearlers invested

0

794

Median incremental investment

$0

$0

Median investment frequency

N/A

Monthly

Median total investment

$0

$827.70

Average age group

N/A

26 - 35

Key Summary

LOGO

IVV

Strategy

LOGO was created on 2025-05-27 by Alpha Brands. The fund's investment portfolio concentrates primarily on theme equity. The ETF currently has 30.04m in AUM and 31 holdings. LOGO is an actively managed ETF that targets leading or attractive brands in consumption-focused industries. The fund invests in equity securities from around the world of any market capitalization.

IVV was created on 2000-05-15 by iShares. The fund's investment portfolio concentrates primarily on large cap equity. The ETF currently has 747951.49m in AUM and 505 holdings. IVV tracks a market cap-weighted index of US large- and mid-cap stocks selected by the S&P Committee.

Top 3 holdings

Amazon.com Inc (6.37 %)

Netflix Inc (5.89 %)

NVIDIA Corp (5.22 %)

NVIDIA CORP (8.01 %)

APPLE INC (6.48 %)

MICROSOFT CORP (5.13 %)

Top 3 industries

Top 3 countries

Management fee

0.69 %

0.03 %

Key Summary

LOGO

IVV

Issuer

Alpha Brands

iShares

Tracking index

S&P 500

Asset class

ETF

ETF

Management fee

0.69 %

0.03 %

Price

$20.46 USD

$717.10 USD

Size

$32.523 million

$772.016 billion

10Y return

N/A

242.47 %

Annual distribution yield (5Y)

- %

1.43 %

Market

US

US

First listed date

N/A

N/A

Purchase fee

$6.50

$6.50

Community Stats

LOGO

IVV

Popularity

N/A

Low

Pearlers invested

0

794

Median incremental investment

$0

$0

Median investment frequency

N/A

Monthly

Median total investment

$0

$827.70

Average age group

N/A

26 - 35

Pros and Cons

LOGO

IVV

Pros

  • Lower management fee

  • Higher price growth

  • Higher distribution yield

Cons

  • Higher management fee

  • Lower price growth

  • Lower distribution yield

LOGO

IVV

Higher management fee

Lower management fee

Lower price growth

Higher price growth

Lower distribution yield

Higher distribution yield