Key information

🔎 Fund Overview

Loyalty Ventures Inc. is a provider of technology-enabled, data-driven consumer loyalty solutions. The Company's solutions are focused on helping partners achieve their strategic and financial objectives. It designs loyalty solutions around clients' needs and goals, which can be both transactional and emotional. It helps financial services providers, retailers, and other consumer-facing businesses create and enhance customer loyalty across multiple touch points, such as traditional, digital, mobile, and emerging technologies. Its operating business is divided into two segments, such as the Air Miles Reward Program segment and the BrandLoyalty segment, which provide coalitions and campaign-based loyalty programs. The Company's AIR MILES Reward Program is a loyalty platform, combining technology, data/analytics, and other solutions to help its clients (sponsors) engagement by consumers (collectors) with their brand. BrandLoyalty is a provider of campaign-based loyalty solutions.