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Job opportunity: Producer (Growth & Brand)

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11 December 2025

5 min read

Shape and grow the Pearler brand

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Written by

Nick Nicolaides
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Location: Sydney, in our studio (with some flex)

Reports To: Creative Director

Wider Team: Designer, Writer, Producer, Video Editor

The opportunity: Offering young Aussies a way out 🚀

Pearler is the Australian finance app for the next generation. We’ve built an obsessed community of 92k+ active users by offering a trusted, education-focused alternative to the old school, traditional incumbent financial services.

We’ve done all this on the strength of our product, and honesty in our approach.

We have just launched our first home and super products. Our next phase is simple: make Pearler a household name by going big, taking risks and having even more fun.

We are looking for a Producer to help build and run our in-house creative engine. You will take our strategic advantage - our challenger voice, trusted educational content and existing podcasts and partnerships - and transform it into a high-velocity performance marketing machine that drives our goal of 200k new customers by 2027.

The mission 🎯

Own the production system end to end so the Creative squad ships more great work, more often. Protect quality while increasing velocity. Bake compliance into the process. Convert performance insights into the next sprint’s plan.

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What you will build & lead 🌟

Build the In-House Agency: You will help build the in-house agency, working closely with the Creative Director. You are moving us away from reliance on freelancers to a cohesive internal unit. You aren't just making ‘brand ads’. You are building a system to concept, produce, test, and iterate high-volume video and static assets for paid social ads. Your team will work hand-in-glove with the Performance team to analyse what is working and what is next.

Set up our studio: We will open a physical studio in Sydney to increase the velocity of how much content we ship. You will be a critical figure in this space, driving shoots and managing production with internal team and external partners.

Define & manage our production process: You will use your project management skills to turn creative chaos into order. From concepting phase through to pre-production and post. You’ll manage budgets, content calendars, content libraries and sprint plans week-to-week.

Content Remixing: You will take our massive library of organic content (podcasts like Get Rich Slow Club , influencer collabs) and help your team remix/edit them into high-performing ad creative.

Compliance as Creativity: You will collaborate closely with the Head of Digital Advice to ensure all creative is compliant before it ships. You see regulation not as a blocker, but as a creative constraint to solve for.

Who you are ⚡️

A Seasoned Producer: A systems thinker and calm operator who loves being organised and making great work. 5+ years producing video across concepting, pre-pro, shoot and post for high-velocity social. Confident running multi-track calendars and many small bets each week.

Data-Curious: You don't shy away from numbers. You want to know why an ad worked, and you use that data to brief your team on the next iteration.

A Player-Coach: You are ready to hire and mentor a team, but you are also willing to jump in to ship creative when the situation calls for it.

Why join Pearler now? 🤸‍♂️

Impact: We are cashflow positive in FY2026 with a clear path to growth

Equity: Get ownership in the company with sweat equity (stock options)

Purpose: We are solving the wealth gap for our generation, plus helping people buy their first homes faster (HomeSoon) and invest for their kids (Headstart).

Autonomy: You are the first "Creative Director." You get to define the visual identity of our growth era.

Mentorship: Work closely the founders Nick and Hayden, and be guided by our advisor Charlie who was Creative Director at Koala and co-founded Eucalyptus.



Author Profile Picture

Written by

Nick Nicolaides

Nick Nicolaides is the co-founder and CEO at Pearler. Having spent his career in portfolio management, advisory, investment analysis, and (plot twist) fashion, Nick co-launched Pearler with a simple aim: to help Aussies avoid working until they die. To this end, Nick believes in the power of boring, long-term investing. It's this philosophy which explains why Pearler's features are geared towards ETFs (exchange-traded funds), home ownership, and getting rich slow. Nick lives on the south coast of New South Wales with his spouse and three children. When he isn't spending time with his family or nerding out over long-term investing, he'll most likely be on the back of a freshly waxed surfboard. To reach out to Nick, send him an email at nick@team.pearler.com

All figures and data in this article were accurate at the time it was published. That said, financial markets, economic conditions and government policies can change quickly, so it's a good idea to double-check the latest info before making any decisions.

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